Sarah Conery is a travel writer, content creator, and author. Originally from a small town in Upper Michigan, Sarah moved to Green Bay in 2015, where she wrote the book 100 Things To Do in Green Bay Before You Die. Sarah offers freelance writing, copywriting services, and maintains her travel and lifestyle blog, Creative and Ambitious. She started her blog in 2019 after returning from living abroad in Scotland, where she studied International Business Management at Robert Gordon University. In her work, she shares about travel in the Midwest and beyond, with a local-focused lens. Sarah enjoys featuring local businesses, entrepreneurs, art, culture, history, food, and drink in her articles.
Stay in touch with Sarah via LinkedIn, TravMedia, or MuckRack.
Author of 100 Things To Do in Green Bay Before You Die
In 2023, Sarah began writing her first book, 100 Things To Do in Green Bay Before You Die, through Reedy Press, a publisher based in St. Louis. The book features over 100 local businesses, attractions, parks, landmarks, and more. It was released in July 2024 and has sold over 500 copies.
To promote the book, she hosted a book release party at the Tarlton Theatre in Green Bay and has appeared in many regional media outlets since. Check out her media appearances here:
2025 NFL Draft Coverage for the Pittsburgh Steelers
’25 Draft supports small, local & diverse businesses in Green Bay
“With crowds exceeding maximum capacity on day one, the 2025 NFL Draft is underway in Green Bay, Wisconsin. Members of the Pittsburgh delegation are observing the event closely as they prepare to ‘be on the clock’ as the host city for the 2026 NFL Draft.”
April 25, 2025
Draft provides opportunity to showcase local culture, history & traditions
“Curating an experience for the attendee that is meaningful and memorable is key to creating an impactful event. This is where the expertise of the events team at the NFL particularly shines.”
April 28, 2025
Draft tourism impacts Green Bay, will soon impact Pittsburgh
“Draft-related tourism is having an immediate economic impact on the Green Bay area. As host of the 2025 NFL Draft, Green Bay benefits from visitor spending at local gas stations, restaurants, hotels, and shops.”
April 26, 2025
Lasting impacts of ’25 Draft leaves legacy in Green Bay
“Now that the 2025 Draft has come to a close, thousands of visitors have traveled back to their homes, and the handoff to Pittsburgh has been completed, what remains in Green Bay?”
May 5, 2025
Articles Written for Tourism Boards in the Midwest
Sheboygan is for Art Enthusiasts, Foodies, and Beach Lovers
“Sheboygan is one of the best cities I’ve visited in Wisconsin in terms of accessible art. They have everything from street art installations to museums and galleries. The John Michael Kohler Arts Center is a nationally acclaimed visual and performing arts center…”
Published September 2024
Discover Green Bay Visitors Guide Feature
The article featured in the visitors’ guide provided readers with activities and places to visit for each season of the year.
Published 2022
View the article here
Blog Articles Written for Creative and Ambitious
The Ultimate Eco Travel Destination Bucket List
“Eco travel can be to epic natural wonders, somewhere you can support the local community, or to an eco resort where sustainability is incorporated into every aspect of your stay!”
Published September 2024
The Best Day Trip Itinerary for Ishpeming, Michigan
“Ishpeming is home to about 6,400 people and is 15 miles from Marquette, Michigan, 165 miles from Green Bay, Wisconsin, and 182 Miles from Mackinaw City, Michigan.”
Published January 2022
Blog Articles Written for the Nest Cowork + Club
5 Ways to Optimize Your Instagram Profile
“Are you new to Instagram or trying to grow your Instagram business account? Growing a following on Instagram can help you to reach your business goals and help to build a community around your brand.”
Published April 2022
How to Prepare for Networking Events
“Attending networking events can be a great way to meet entrepreneurs, potential clients, and even new friends. Before going to a networking event there are a few things you can do to prepare to make the most out of the event.”
Published February 2022